2016 is the last year that I attended events in Cebu. Attending event is my favorite part of being a blogger because I get to see and try products before everyone else, plus I get to share the experience to my readers who would be interested in checking out the newest happening in the Metro.

 

Big thanks to A-list PR, Events and Advertising, PR executive Emma Villarente, Henny Sescon for inviting me to these events. Here are the recap of the 11 events that I attended from January to August 2016. Click the blog title for complete blog entry.

 

Islands Souvenirs Brings Pop Art Back to Sinulog 2016 with Cut and Style

 

Cut and Style 2016 Fashion Show

 

Sun Life Asset Management: Rise and Prosper in 2016 Press Conference

 

Kipling opens at SM Seaside City Cebu

 

Philippine School of Culinary Arts Open House 2016

 

Cebu Welcomes Professional Skin Care Formula by Dr. Alvin

 

Sfera: Spring/Summer 2016 Collection

 

Cambridge Child Development Centre opens at Gorordo Cebu

 

TOP PICK: Business + Lifestyle + Technology Unveiled

 

Sun Life Aims for 5M Clients By 2020

 

Benefit Cosmetics Opens in Cebu!

 

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DSC_0002I might be one of the girls who only knew Benefit cosmetics by name but never really tried their products. So, the moment I got an invitation for the opening of their first store in Cebu, I am one happy Cebuana. Happy that finally, I will be able to try the beauty product everyone is raving about. Their cute product packaging is also something that I am looking forward to in having inside my make-up kit.

To enlighten girls like me who are not familiar about the brand, let me share what I have learned through research. Benefit Cosmetics LLC is a cosmetics company that started in San Francisco, California by the Ford twins Jean and Jane. This is where they introduced their fast and fabulous beauty solutions and made customers laugh out loud with their beauty locker room banter. The twin sisters’ motto was… “Make up doesn’t have to be serious to look good!” Their unique approach to beauty was an instant hit and helped make Benefit one of the worlds beloved makeup brands. I also love their beauty Benefesto that says “Laughter is the best Cosmetic.” Absolutely true!

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I finally saw Kryz Uy in Cebu! She is one of the fashion bloggers that I really looked up to and the one who inspired me to start a fashion blog. I was really wishing we would bump into each other in one of the events, and it never happened until today!

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Benefit is the hotspot for beauty fake-its, on-the-spot “make-uppers” and signature beauty services. Want to check some cute stuff and get their signature brow wax service? Visit them on their newly opened pink doors at:
Benefit Boutique
Upper Ground Level, City Wing
SM Seaside Cebu

 

IMG_20160814_100225_HDRBefore I end this blog, let me show you my Benefit cosmetic loots. I will finally be able to use their product! Thank you Benefit!

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Attended Sun Life Event this month at Radisson Blu Cebu for their Rise PH Press Conference. This is a game changer for everyone who is into investing and saving for their future.

 

Sun Life of Canada (Philippines), Inc., the top-ranked and longest-standing life insurance company in the Philippines, aims to serve five million clients by year 2020 under its new five-year growth plan dubbed “Rise PH”.

 

“Rise PH” champions financial inclusion in the Philippines, where only a small percentage of the whole population utilizes financial products such as insurance and investments. “Despite the bright prospects that the country’s economy has, prosperity still hasn’t trickled down to the more disadvantaged sectors of society. We have to address this,” Sun Life President and CEO Riza Mantaring said. “Sun Life would like to see more Filipinos looking forward to a brighter future and the whole country rising to greater heights. We would like to start by targeting five million clients in five years.

 

While it may seem like an ambitious goal, Mantaring believes that it’s best to set the targets high. “At Sun Life, we always dare to dream big – more so if the stakes are high. This is the country’s future we’re talking about, after all,” she explained. “Setting high targets will push us to do more, and will allow us to make a greater contribution to our country’s future.”

 

In order to reach the company’s goals, several initiatives will be launched under “Rise PH”. These initiatives will have Sun Life reaching out to a broader market, further boosting its financial literacy advocacy, and expanding its reach nationwide.

 

Financial Independence Month

 

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Reina Pama, President of Sun Life Asset Management and Mylene Lopa, Chief Marketing Officer of Sun Life Financial during press conference shared their expert advises about Sun Life Plans.

 

The initial set of initiatives will be launched this June, which Sun Life has declared as “Financial Independence Month.” This includes the cooperation with 8990 Holdings, Inc., one of the top mass housing developers in the country, for efforts to promote financial literacy.

 

Another initiative is Money for Life, a comprehensive, customizable financial planning program that will ensure that a client will have sufficient funds for every stage of his life.

 

To help inspire the public to create their own Money for Life plan with a financial advisor, Sun Life created a 360-degree visual reality (VR) video, transporting them to different scenarios based on their chosen life stage. This will enable the viewer to live the dream for a minute and be encouraged to start planning for their future through Money for Life and Sun Life’s life insurance and investment products.

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Photo credits to www.lifeofque.com

 

Viewable with a VR headset, the video can be experienced in a customized bus called “Bus to the Future,” which will be making its way to different malls and campuses nationwide. For Cebu, Money for Life Bus visited University of San Carlos Cebu last June 24, 2016.

 

Meanwhile, those who will not be able to visit the “Bus to the Future” stops will still get a boost in their financial journey with the Money for Life e-Planner. They simply have to go to (moneyforlife.com.ph) and they can immediately start their financial planning, get product recommendations, and even buy mutual funds from Sun Life Asset Management Co., Inc.

 

“Financial Independence Month” is now on its third year of highlighting the national importance of financial preparedness among Filipinos. “This June marks a new beginning as Sun Life embraces its goal of serving five million clients in five years,” Mantaring said. “We are very much excited about the possibilities, and we look forward to helping our country rise to reach its full potential.”

 

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